Areas of Teaching and Research: Quantitative Methods, Operations Management, Service Quality, and Research Methodology.
https://scholar.google.co.in/citations?user=tVBoHkEAAAAJ&hl=en
I. Academic/Professional experience: (Since 1993)
- 32 years: 26 years at the University of Hyderabad (about 15 years as a Professor/Senior Professor) and six years at Kakatiya University.
II. Formal/Technical Training:
- B.Tech. (Civil), M.Tech. (Data Science), M.B.A., Ph.D. (Management), M.Sc., Ph.D. (Psychology), M.A., Ph.D. (Education), PGDPMIR, PGDCS, FDP (Management-IIMA) and LEAP (Leadership for Academicians Programme),
III. Administrative experience:
- Pro-Vice-Chancellor, Registrar, Dean, Professor-in-Charge, University Works (Engineering) Department, Head, Director & Member Secretary of Internal Quality Assurance Cell (IQAC), Dean of Students’ Welfare, Chief Warden, Dy. Chief Warden, Warden, etc.
IV. Research and Project Guidance:
- Doctoral Scholars: 23 were awarded Ph.D.’s, and 10 more are working.
- MBA Projects: More than 120
V. Publications (6+70+30+10+52*):
- Books: 6 (Authored: 2, Edited: 4 (Conference Proceedings))
- Research papers: 100 (Journal papers: 70; Books/ Conference Proceedings and Case Reviews: 30)
- Teaching/Training material: Edited 10 Books; *Authored 52 Lessons
VI. Workshops, Seminars, and Conferences:
- Total: 76, Coordinated: 26, Attended: 50 (Abroad: 10, In India: 40)
VII. Research/Consultancy Projects:
- Research and Consultancy Projects carried out: Rs. 88.22 lakhs
VIII. Membership in Academic and Professional Bodies:
- Member of several Academic Boards
IX. Training programs conducted/ delivered lectures:
- National Institute of Rural Management and Panchayat Raj, Hetero Drugs, Marri Chenna Reddy Human Resource Development, Navodaya Leadership Institute, RBVRR Telangana State Police Academy, Human Resource Development Centers of various universities, etc.
X. Participation in Extension Work / Community Service:
- Television, Radio, Print Media, Career Counselling, UGC NET classes, etc.
XI. Online Teaching/MOOCs
- Coordinated two courses under SWAYAM.
XII. Awards and Recognition
- Received three Awards/ Recognition
I. Academic/Professional experience: 32 years (1993-till date)
a) Teaching / Research experience:
| S.No. | Designation | Institute | Duration |
| 8 | Senior Professor | School of Management Studies, University of Hyderabad | 2022- to date |
| 7 | Professor | School of Management Studies, University of Hyderabad | 2010-2022 |
| 6 | Associate Professor | School of Management Studies, University of Hyderabad | 2007-2010 |
| 5 | Reader | School of Management Studies, University of Hyderabad | 2004-2007 |
| 4 | Lecturer | School of Management Studies, University of Hyderabad | 1999-2004 |
| 3 | Lecturer | Department of Business Management, Satavahana PG Center, Karimnagar, Kakatiya University | 1994-1999 |
| 2 | Associate Lecturer | Civil Engineering Section, Kamala Nehru Polytechnic for Women, Hyderabad | 1994-1994 |
| 1 | Lecturer | Department of Business Management, Satavahana PG Center, Karimnagar, Kakatiya University | 1993-1994 |
II. Formal/Technical Training:
i. Awards and Achievements (7)
| Awards and Achievements (7) | ||||
| S. No. | Award/Achievement | Conducted By | Year/Duration | Subject |
| 7 | National Eligibility Test (NET) | UGC-National Testing Agency | 2020 | Women Studies |
| 6 | Telangana State Eligibility Test (TSSET) | Osmania University | 2018 | Education |
| 5 | National Eligibility Test (NET) | UGC-Central Board of Secondary Education (CBSE) | 2016 | Education |
| 4 | National Eligibility Test (NET) | UGC-Central Board of Secondary Education (CBSE) | 2015 | Psychology |
| 3 | National Eligibility Test (NET) | University Grants Commission (UGC) | 2013 | Management |
| 2 | Andhra Pradesh State Eligibility Test (APSET)(Accredited by UGC) | Osmania University | 2012 | Psychology |
| 1 | National Eligibility Test (NET)(Accredited by UGC) | Andhra Pradesh College Service Commission | 1995 | Business Management |
ii. Degrees, Diplomas, and Certificates earned (12):
| Degrees (8), Diplomas (2) & Certificate (1) | ||||
| S. No. | Degree/Diploma/ Certificate/ Schooling | University/ College | Year of Passing | Subject |
| 11 | M.Tech. | BITS Pilani (Rajasthan) | 2025 | Data Science and Engineering |
| 10 | Ph.D. | Dr.B.R.Ambedkar Open University (Telangana) | 2023 | Education (Role of Transformational Teaching, Self-Efficacy, Trust and Engagement in improving Satisfaction in Higher Education Institutions) |
| 9 | M.A. | Indira Gandhi National Open University (New Delhi) | 2018 | Education (Education Technology) |
| 8 | Ph. D. | Sri Venkateswara University (Andhra Pradesh) | 2014 | Psychology (Self-Efficacy, Psychological Strain and Decision Making styles of Managerial Employees in different sectors) |
| 7 | FDP (Faculty Development Programme) | Indian Institute of Management, Ahmedabad (Gujarat) | 2008 | Management |
| 6 | M.Sc. | Sri Venkateswara University (Andhra Pradesh) | 2006 | Psychology (Industrial and Organizational Psychology) |
| 5 | Ph.D. | Kakatiya University (Telangana) | 2002 | Commerce & Business Management (Impact and Evaluation of Consumerism in Andhra Pradesh: A study of select Districts) |
| 4 | PGDCS | University of Hyderabad (Telangana) | 2001 | Computer Science (Post Graduate Diploma) |
| 3 | PGDPMIR | Kakatiya University (Telangana) | 1995 | Personnel Management & Industrial Relations (Post Graduate Diploma) |
| 2 | MBA | Osmania University (Telangana) | 1993 | Marketing |
| 1 | B.Tech. | Acharya Nagarjuna University (Andhra Pradesh) | 1990 | Civil Engineering |
iii. Administrative experience:
| S. No. | Designation | From | To |
| 13 | Vice-Chancellor, Yogi Vemana University | 13/10/2025 | Till date |
| 12 | Professor-in-Charge, University Works (Engineering) Department, University of Hyderabad | 30/03/2022 | 04/07/2023 |
| 11 | Pro-Vice-Chancellor, University of Hyderabad | 06/07/2019 | 26/07/2021 |
| 10 | Director & Member Secretary, Internal Quality Assurance Cell (IQAC), University of Hyderabad | 01/07/2017 | 31/12/2019 |
| 9 | Dean, School of Management Studies, University of Hyderabad | 14/10/2015 | 13/10/2018 |
| 8 | Director & Member Secretary, Internal Quality Assurance Cell (IQAC), University of Hyderabad | 14/10/2015 | 26/06/2016 |
| 7 | Head, Department of Education and Education Technology, University of Hyderabad | 31/08/2015 | 14/10/2016 |
| 6 | Registrar, University of Hyderabad | 10/07/2013 | 23/05/2014 |
| 5 | Dean, Students’ Welfare, University of Hyderabad | 16/10/2009 | 07/09/2012 |
| 4 | Chief Warden, University of Hyderabad | 01/01/2005 | 31/12/2006 |
| 3 | Deputy Chief Warden, University of Hyderabad | 01/11/2003 | 31/12/2004 |
| 2 | Warden,University of Hyderabad | 01/11/1999 | 31/10/2003 |
| 1 | Warden, Satavahana PG Centre, Kakatiya University | 03/05/1996 | 30/04/1998 |
IV. Research/Project Guidance (22+8+ 130*):
23 were awarded Ph.D.’s, and 10 more scholars are pursuing Doctoral Research. *Guided/supervised projects of various Universities. (University of Hyderabad and Kakatiya University): More than 130.
| S. NO. | NAME | DESIGNATION | Year of Award | TITLE OF THE THESIS |
| AWARDED | ||||
| 24 | Parvez Ahmed | Assistant Professor, Paari School of Business, SRM University, Amaravathi, Andhra Pradesh. | 2025 | Consumer Satisfaction and Reuse Intention of Food Delivery Apps: Integration of Gratification and Stimulus Organism Response Theory (Thesis Submitted) |
| 23 | Dr.Sri Sourya Sri Harsha Rongala | Assistant Professor, Paari School of Business, SRM University, Amaravathi, Andhra Pradesh. | 2024 | Food Tourists' Local Street Food Experience and its effect on their Behavioral Intentions towards the Destination. |
| 22 | Dr.Raja Lingam Goud P. | Assistant Professor, Department of Commerce, Central University of Karnataka, Kalaburagi, Karnataka. | 2023 | A Study on Flow of Credit and Management of Non-Performing Advances of Scheduled Commercial Banks In Priority Sector Lending in India. |
| 21 | Dr.Rasheed K. | Assistant Professor, Department of Management & Administration, Aliah University,Kolkata. West Bengal. | 2023 | Impact of Visual Servicescape Aesthetics Comprehension and Appreciation on Cognitive and Affective Evaluation, Satisfaction, and Behavioral Intentions: A study of select Resorts in India. |
| 20 | Dr.Srinivasa Rao Voruganti | Assistant Professor, School of Management Studies, Mahatma Gandhi Institute of Technology, Hyderabad, Telangana. | 2022 | The Effect of Service Climate on Customer Experience: The Mediating Role of Service Behavior. |
| 19 | Dr.Vinay Chittiprolu | Assistant Professor, Institute of Management Technology, Nagpur, Maharashtra. | 2021 | The Antecedents of Customers' Compliments and Complaints towards different Categories of Hotels in India : Mining Meaning from Big Data using Latent Dirichlet Allocation. |
| 18 | Dr. Bharath Shashanka Katkam | Assistant Professor, Centre for Human Resources Development, Administrative Staff College of India, Hyderabad, Telangana. | 2020 | Intra-Individual dynamics among Exam Stress, Well-being Motives, Work productivity & Well-being Emotions of “Larks (Morning People)”. |
| 17 | Dr. Jyothi Chepur | Lecturer, Business Administration, Telangana Tribal Welfare Residential Degree College (for Women), Nizamabad, Telangana. | 2020 | The Role of Customer Experience in the formation of Customer Engagement. |
| 16 | Dr. Chitti Seshu Jonnalagadda | Visiting Faculty, Hyderabad, Telangana. | 2019 | Impact of Service Quality on Tourist Loyalty: Mediating role of Image and Satisfaction in Select State Tourism Development Corporations in India. |
| 15 | Dr.Ajay Kumar Koli | Founder & Executive Director, SARA Institute of Data Science New Delhi, Delhi. | 2019 | Handmade OK please: A Mixed Methods Study of Urban Indian Craft Consumers. |
| 14 | Dr. Aditi Dang | Assistant Professor, Jaipuria Institute of Management, Noida, Delhi (NCR). | 2018 | Measuring the Business Performance of Indian Hotel Industry through Value Creation. |
| 13 | Dr. Krishnaiah Jajula | Manager (Retd), AP State Finance Corporation, Andhra Pradesh. | 2017 | Technology Management Practices in Micro Small and Medium Enterprises (MSMEs): A Study on Pharmaceutical, Bulk Drug and Biotechnology Enterprises of Telangana and Andhra Pradesh. |
| 12 | Dr. Parabrahmaiah Sandepudi (Co-Supervisor) | Finance Officer( Retd.), University of Hyderabad, Hyderabad, Telangana. | 2017 | A study of Management Control System (MCS) practices in State Level Public Enterprises (SLPEs) in composite Andhra Pradesh in competitive environment. |
| 11 | Dr. Suresh Kandulapati | Data Scientist, Amazon, Hyderabad, Telangana. | 2016 | Examining the structural relationship between quality of mobile services and customer intention to stay: A study of mediation and moderation analysis. |
| 10 | Dr. Subhash Chandra Mahapatra | Assistant Professor (C), Department of Business Management, Central University of Odisha, Koraput, Odisha. | 2016 | Evaluation of Service Quality Practices in Indian Airlines by Developing FliQual. |
| 9 | Dr. Mahesh Ramalingam | Associate Professor, Department of Business Analytics, Institute of Management Technology, Hyderabad, Telangana. | 2015 | The Relationship between Service Quality and Attitudinal Loyalty of Bus Passengers: Mediating role of Perceived Value, Customer Trust and Customer Satisfaction. |
| 8 | Dr. Uma Maheswari Devi Paramata | Professor, Department of Management Studies, Adikavi Nannaya University, Rajamahendravaram, Andhra Pradesh. | 2015 | Relative Effect of Service Quality on Customer Satisfaction – A Study with reference to one Indian Pharmaceutical Company. |
| 7 | Dr. Ramaiah Itumalla (Co-Supervisor) | Associate Professor, School of Management, The Apollo University, Chittoor, Andhra Pradesh. | 2015 | Evaluation of Service Quality Management in Indian Hospitals: A study of select Hospitals. |
| 6 | Dr. Subrahmanyam Annamdevula | Associate Professor, GITAM Institute of Management, GITAM (Deemed to be) University, Visakhapatanam, Andhra Pradesh. | 2013 | Impact of Service Quality on Student Satisfaction, Motivation and Loyalty in Indian Higher Education Sector by developing HiEduQual: A study of select universities in Andhra Pradesh. |
| 5 | Dr. Gayatri Reddy Kandula | Associate Professor, Department of MBA, Visweswaraiah Technological University, Bangalore, Karnataka. | 2013 | Evaluation of Total Quality Management Practices in India: A comparative study of Public and Private Manufacturing units in Karnataka. |
| 4 | Dr. Uday Bhaskar Nallamilli (Mentor) | Professor, Department of Management Studies, Adikavi Nannaya University, Rajamahendravaram, Andhra Pradesh. | 2012 | Impact of Service Quality on Apparel Retailing with reference to Select Stores in Andhra Pradesh. |
| 3 | Dr. Devi Prasad Maruvada | Engineer, South Central Railways, Secunderabad, Telangana. | 2012 | Evaluation of Service Quality and Passenger Satisfaction in Indian Railways by developing RAILQUAL. |
| 2 | Dr. Pramod Kumar Mishra | Assistant Professor,School of Management Studies, University of Hyderabad, Hyderabad, Telangana. | 2012 | Evaluation of Supply Chain Management Practices in Indian Dairy Industry: A study of Orissa State Cooperative Milk Producers Federation. |
| 1 | Dr.Sanjay Kumar Singavarapu | Associate Professor, University School of Management Studies, Guru Gobind Singh Indra Prastha University, Delhi. | 2010 | Management Practices in Non-profit Organizations: A study of Development Organizations in Andhra Pradesh. |
| ON-GOING | ||||
| S.No. | Name | Current Status | Year of Admission | Research Topic |
| 1 | Suresh Siliveru | Research Scholar | 2015 | M-health Service Quality and Citizen Satisfaction, Quality of Life through M-government Services in India. (De-Registered) |
| 2 | Aafreen Ali (Co-Supervisor) | Research Scholar | 2018 | Evaluation of Service Recovery Strategies for the Indian Luxury Hotels: A Quality Function Deployment - Analytic Network Process Approach. |
| 3 | Megha Mittal | Research Scholar | 2019 | Enhancing Consumer Wellbeing: The Impact of Customer Experience Value in Smart Home Services. |
| 4 | Mamata Purnima B. (Co-Supervisor) | Research Scholar | 2021 | Public Distribution System and AI |
| 5 | Dilip Kumar P. (Co-Supervisor) | Research Scholar | 2021 | Inventory Management |
| 6 | Pratima Kumari (Co-Supervisor) | Research Scholar | 2023 | Services Management |
| 7 | Christy Joselene (Co-Supervisor) | Research Scholar | 2024 | HR Analytics |
| 8 | Adil MD. (Co-Supervisor) | Research Scholar | 2024 | HR Analytics |
| 9 | Dasi Sumanth (Co-Supervisor) | Research Scholar | 2025 | Marketing Analytics |
| 10 | Sreeram Renusri (Co-Supervisor) | Research Scholar | 2025 | HR Analytics |
V. Publications
i. Books (6)
| Authored | |
| 1 | Raja Shekhar, B. and Acharyulu, G.V.R.K. (2009). Logistics and Supply Chain management. New Delhi: Excel Books. |
| 2 | Raja Shekhar, B. (2002). Issues and Dimensions of Consumer Protection. Hyderabad: Consumers Awareness and Research Society. |
| Edited | |
| 1 | Pramod K. Mishra, Sameer Prasad, Kamaiah B., Raja Shekhar B., Chinmaya Behera, and Pratap Kumar Jena (eds.), (2024). Responsible Production and Consumption: Agricultural Sustainability and Food Security. London: Taylor & Francis Group. |
| 2 | Acharyulu, G.V.R.K. and Raja Shekhar, B. (eds.). (2010). Strategic Quality Management. New Delhi: Excel Books. |
| 3 | Raja Shekhar, B. and Umamaheswari Devi, P. (eds.). (2009). Emerging Trends in Consumer Protection. New Delhi: Allied Publishers. |
| 4 | Raja Shekhar, B. and Acharyulu, G.V.R.K. (eds.). (2009). Supply Chain Management Practices in India. New Delhi: Allied Publishers. |
ii. Papers in Journals (70)
| 2025 (5) | ||
| 70 | Ahmad, P., Kumar, A., Shekhar, R. & Kumari, P. (2025). Design matters, and so does the consumption value in consumers' intention to reuse food delivery apps. British Food Journal. | 69 |
| 69 | Gupta, M., Ahmad, P., Bellamkonda, R. S., & Kumar, A. (2025). The Environmental Beliefs and Information Technologies: A Step in Pursuit of Eco-Friendly Smart Home Adoption. Asia Pacific Journal of Information Systems, 35(1), 216-243. | |
| 68 | Goud, R. P. L., & Bellamkonda, R. S. (2025). Trends in NPAs of Scheduled Commercial Banks Under Priority Sector Lending in India. IUP Journal of Applied Economics, 24(1), 111-119. | |
| 67 | Ahmad, P., Kumar, A., & Shekhar, R. (2025). If not more, then provide the same! Determining the reuse intention of food delivery apps. Journal of Foodservice Business Research, 1-26. | |
| 66 | Ahmad, P., Ram, N., Shekhar Bellamkonda, R., & Kumar, A. (2025). Consumer Satisfaction and Reuse Intention of Food Delivery Apps: Integration of Service Quality Model and Expectation Confirmation Theory. Journal of Quality Assurance in Hospitality & Tourism, 1-29. | |
| 2024 (2) | ||
| 65 | Ali, A., Chittiprolu, V., Rongala, S., & Bellamkonda, R. S. (2024). Do all complain the same? Examining the role of luxury hotels reviewer attributes using text mining. Consumer Behavior in Tourism and Hospitality. | |
| 64 | Mishra, P. K., Sahu, S., Behera, C., Jena, P. K., & Shekhar, B. R. (2024). Predicting Time-Varying Causality Between Inflation Expectations and Realization Using ML Technique: Evidence from India. IUP Journal of Applied Economics, 23(1). | |
| 2023 (6) | ||
| 63 | Bellamkonda, R.S., Mary Sunanda G. & Rongala Sourya (2023). Review and Synthesis of a Decade Research on Transformational Teaching and Student Engagement. MIER Journal of Educational Studies Trends and Practices. 13(2),442-459. | |
| 62 | Mary Sunanda G., Bellamkonda, R.S., & Rongala Sourya (2023). Do teacher engagement in higher education institutions differ with gender, age, designation, and experience? Research and Reflections on Education. 21(3),10-13. | |
| 61 | Sourya Rongala & Bellamkonda, R.S. (2023). Food Tourists: Local Food Consumption Value and its effect on their Behavioural Intentions towards the Destination. Academy of Marketing Studies Journal. 27(5S),1-10. | |
| 60 | Mishra, P. K., Kamaiah, B., Behera, C., Jena, P. K., & Shekhar, B. R. (2023). Predicting and Validating the Impact of Energy Price Fluctuations on Food Inflation: A Machine Learning-Based Approach. IUP Journal of Applied Economics, 22(3). | |
| 59 | Rasheed, K., & Bellamkonda, R.S. (2023). Effect Of Visual Servicescape Aesthetics Comprehension and Appreciation On Affective And Cognitive Evaluations, Satisfaction And Behavioral Intentions; An Empirical Analysis, World Journal of Management and Economics. 15(3). | |
| 58 | Mahapatra, S. C., & Bellamkonda, R. S. (2023). Higher expectations of passengers do really sense: Development and validation a multiple scale-FliQual for air transport service quality. Journal of Retailing and Consumer Services, 70, 103162. | |
| 2022(4) | ||
| 57 | Irala, L.R., Bellamkonda, R.S., & Panchuri (2022). Effective Student Engagement – A Challenge in Online Learning: Overcoming using Automated Google Sheets. World Journal of Management and Economics. 15(10). | |
| 56 | Chepur, J., & Bellamkonda, R. S. (2022). The role of customer experience in the formation of customer engagement in the retail banking industry: mediation and moderation analysis. International Journal of Electronic Customer Relationship Management, 13(4), 357-387. | |
| 55 | Syed-Abdul, S., Babu, A. S., Bellamkonda, R. S., Itumalla, R., Acharyulu, G. V. R. K., Krishnamurthy, S., ... & Jack, Y. C. L. (2022). Using artificial intelligence-based models to predict the risk of mucormycosis among COVID-19 survivors: An experience from a public hospital in India. Journal of Infection, 84(3), 351-354. | |
| 54 | Malwade, S., Marri, M., Gundamraj, R., Yerravalli, V. S. R., Bellamkonda, R. S., Gvrk, A., ... & Syed-Abdul, S. (2022). Telemedicine in your pocket: An alternative teleconsultation tool in a pandemic and in resource-poor settings. Telemedicine and e-Health, 28(8), 1215-1219. | |
| 2021(3) | ||
| 53 | Katakam, B. S., Bhukya, R., Bellamkonda, R. S., & Samala, N. (2021). Longitudinal analysis versus cross-sectional analysis in assessing the factors influencing shoppers’ impulse purchase behavior–Do the store ambience and salesperson interactions really matter?. Journal of Retailing and Consumer Services, 61, 102586. | |
| 52 | Chittiprolu, V., Samala N. & Bellamkonda, R.S., (2021). Heritage hotels and customer experience: a text mining analysis of online reviews. International Journal of Culture, Tourism and Hospitality Reseaerch. | |
| 51 | Chittiprolu, V., Singh, S., Bellamkonda, R. S., & Vanka, S. (2021). A text mining analysis of online reviews of Indian hotel employees. Anatolia, 1-14. | |
| 2020 (1) | ||
| 50 | Samala, N., Katkam, B. S., Bellamkonda, R.S. & Rodriguez, R. V. (2020). Impact of AI and robotics in the tourism sector: a critical insight. Journal of Tourism Futures. 8(1), 73-87. | |
| 2019 (1) | ||
| 49 | Chepur, J., & Bellamkonda, R.S. (2019). " Examining the conceptualizations of customer experience as a construct", Academy of Marketing Studies Journal,23 (1).pp. 1-9. | |
| 2017 (3) | ||
| 48 | Uma Maheswari Devi Parmata , Sankara Rao B. , Raja Shekhar B. , (2017) "Service quality in pharmaceutical supply chain – A case study with reference to a major Indian Pharamaceutical company", International Journal of Services Sciences. 6(2).pp. 147-161. | |
| 47 | Annamdevula, S. & Bellamkonda, R.S. (2017)."Where do you find student loyalty in the contemporary university scene?", Journal of Applied Research in Higher Education. 9(3). | |
| 46 | Devi Prasad, Maruvada & Raja Shekhar, Bellamkonda (2017). “RAILQUAL: a multiple item scale for evaluating railway passenger service quality and satisfaction”, International Journal of Services and Operations Management, 27(2).pp.145-166. | |
| 2016 (5) | ||
| 45 | Mishra, P.K., & Raja Shekhar, B., (2016) ‘Identification and assessment of KPIs in cooperative based dairy-food supply chains: a SCOR approach’, Discovery: The International Journal.52(243).pp. 713-722. | |
| 44 | Uma Maheswari Devi Parmata , Sankara Rao B. , Raja Shekhar B. , (2016) "Measuring service quality in pharmaceutical supply chain – distributor’s perspective", International Journal of Pharmaceutical and Healthcare Marketing, 10(3). pp.258 - 284. | |
| 43 | Annamdevula, S. & Bellamkonda, R.S. (2016)." The effects of service quality on student loyalty: the mediating role of student satisfaction", Journal of Modelling in Management, 11(2). | |
| 42 | Annamdevula, S. & Bellamkonda, R.S. (2016). " Effect of student perceived service quality on student satisfaction, loyalty and motivation in Indian universities:Development of HiEduQual",Journal of Modelling in Management, 11(2). | |
| 41 | Umamaheswari Devi, P.,Sankar Rao, B.,Raja Shekhar,B.& Uday Bhaskar,N.(2016)." Service Quality in Pharmaceutical Supply Chain: A study with reference to three major cities of Andhra Pradesh, India", International Journal of Services and Operations Management, 24(4):433-458. | |
| 2015 (2) | ||
| 40 | Umanaheswari Devi, P., Sankar Rao, B., Raja Shekhar,B.& Uday Bhaskar, N. (2015),"Measuring of Service Quality of Pharmacies- A study with reference to three major Indian cities", International Journal of Pharmacy, 5(1):253-264. | |
| 39 | Mishra, P.K.,& Shekhar, B.R.(2015)," Analyzing the product and service aspects of a manufacturing supply chain: A diary industry perspective", International Journal of Business Performance Management,16(2/3):321-338. | |
| 2014 (5) | ||
| 38 | Umamaheswari Devi, P.,Sankar Rao, B.,Raja Shekhar, B.& Uday Bhaskar, N. (2014),"Evaluation of Service Quality from Distributor's perspective in the Pharmaceuitcal Supply Chain", International Journal of Scientific & Engineering Research, 5(14):1024-1035. | |
| 37 | Suresh Kandulapati & Raja Shekhar Bellamkonda (2014)," Examining the Structural Relationship of Service Recovery, Customer Satisfaction and Image in Online Retailing", Operations and Supply Chain Management: An International Journal,7(2):70-78. | |
| 36 | Ramaiah Itumalla, Acharyulu, G.V.R.K. & Raja Shekhar, B.(2014),"Development of HospitalQual: A service Quality Scale for Measuring In-patient Services in Hospital", Operations and Supply Chain Management: An International Journal,7(2):54-63. | |
| 35 | Suresh Kandulapati & Raja Shekhar,B.(2014),"E-service quality:a study of online shoppers in India", American Journal of Business,29(2):178-188. | |
| 34 | Annamdevula Subrahmanyam & Raja Shekhar,B. (2014), "HiEdQual:An Instrument for measuring the Critical Factors of Students' Perceived Service Quality", Management Science and Engineering,8(2),103-109. | |
| 2013 (3) | ||
| 33 | Devi Prasad, M & Raja Shekhar, B. (2013). “Effects of Demographic Variables on Railway Passenger Service Quality: Finding from Indian Railway Passenger Service through Rail Qual ,”International Journal of Advances in Management and Economics ,2(5): 159-162. | |
| 32 | Mahapatra, S. Ch. & Raja Shekhar, B. (2013), “Enlisting The Airline Services Using Fuzzy Evaluation Approach In Indian Context”, International Journal of Innovative Research & Development, Vol 2 (12). | |
| 31 | Mishra, P.K., & Raja Shekhar, B. (2013). Consumer behaviour, customer satisfaction vis-a-vis brand performance: An empirical study of a dairy food supply chain in India. International Journal of Indian Culture and Business Management, 7(3), 399-412. | |
| 2012 (7) | ||
| 30 | Subrahmanyam A. & Raja Shekhar, B. (2012). “Development of HiEdQUAL for Measuring Service Quality in Indian Higher Education Sector.” International Journal of Innovation, Management and technology: 3(4), 412-416. | |
| 29 | Krishnaiah J. & Raja Shekhar, B. (2012). “Trends in Management of Technology (MOT) Practices in Small and Medium Enterprises (SMEs) in India: A study of Select Food Processing Enterprises.” International Journal of Innovation, Management and technology: 3(4), 374-377. | |
| 28 | Devi Prasad, M & Raja Shekhar, B. (2012). “The effect of Individual Dimensions of Railway Service Quality: Findings from Indian Railway Passenger Services through developing RAILQUAL” International Journal of Innovation, Management and Technology, 3(1): 42-46, | |
| 27 | Udaya Bhaskar, N & Raja Shekhar, B. (2012). “Purchase Patterns of Apparel Retail Customers with reference to select state of Andhra Pradesh” International Journal of Engineering Science and Research (IJESR), Special Edition, March: 10-18. | |
| 26 | Mishra, P. K., & Raja Shekhar, B. (2012). “Evaluating supply chain risks in Indian dairy industry: A case study.” International Journal of Decision Sciences, Risk and Management, An Inderscience Publication. 4(1/2): 77-91. | |
| 25 | Acharyulu, G. V. R. K. & Shekhar, B. R. (2012). Role of value chain strategy in healthcare supply chain management: An empirical study in India. International Journal of Management, 29(1), 91-97. | |
| 24 | Mishra, P. K., & Raja Shekhar, B. (2012). “Supply chain cost and stakeholders’ profitability – An empirical study of Indian dairy industry.” International Journal of Advanced Economics and Business Management and Technologies, 2(1): 17-28. | |
| 2011 (6) | ||
| 23 | Udaya Bhaskar, N & Raja Shekhar, B. (2011). “Impact of Service Quality on Apparel Retail Customer Satisfaction- A Study of Select Metropolitan City Hyderabad”, Journal of Management Research, 3(2): 1-13. | |
| 22 | Devi Prasad, M & Raja Shekhar, B. (2011). “Evaluation of Passenger Satisfaction And Service Quality In Indian Railways”– A Case Study Of South Central Railway Using Railqual, International Journal of Research in Commerce & Management (IJRCM), 2(11): 53-57. | |
| 21 | Udaya Bhaskar, N & Raja Shekhar, B. (2011). “Assessment of Service Quality in apparel Retailing- A study of three Select cities” Asian Journal of Management Research, 2(1): 24-34. | |
| 20 | Udaya Bhaskar, N., Uma Maheswari Devi, P & Raja Shekhar, B. (2011). “Measuring Service Quality in Apparel Retailing – A Study in the State of Andhra Pradesh”, International Journal of Economics and Management Science, 1(1): 80-88, 2011. | |
| 19 | Udaya Bhaskar, N & Raja Shekhar, B. (2011). “Applicability of SERVQUAL scale in Indian Retailing”, SRM Management digest, 9: 37-41, 2011. | |
| 18 | Mishra, P. K., & Raja Shekhar, B. (2011). Impact of Risks and Uncertainties on Supply Chain: A Dairy Industry Perspective. Journal of Management Research, 3(2), 1-18. | |
| 2010 (6) | ||
| 17 | Devi Prasad, M & Raja Shekhar, B. (2010). “Analyzing the passenger Service Quality of the Indian Railways using Railqual: Examining the Applicability of Fuzzy Logic”, International Journal of Innovation, Management and Technology: 1(5) 478-482. | |
| 16 | Devi Prasad, M & Raja Shekhar, B. (2010). “Importance and the Zone of Tolerance of Passengers’ Expectations of Indian Railway Passengers Services by applying RAILQUAL", Asian Journal of Management Research: 1(2):387-401. | |
| 15 | Mishra, Pramod Kumar & Raja Shekhar, B. (2010), Measuring Quality of Service in Retail Outlets using Fuzzy Numbers, Management Science and Engineering, Vol.4 (3): 80-86. | |
| 14 | Mishra, Pramod Kumar & Raja Shekhar, B. (2010). Supply Chain Performance under Risk Environment: An Empirical Study on Indian Dairy Industry. European Journal of Management, Vol.10 (3): 75-84. | |
| 13 | Devi Prasad, M & Raja Shekhar, B. (2010). Development of Railqual- a Service Quality Scale for Measuring Indian Railway Passenger Services. Management Science and Engineering, Vol. 4 (3):87-94. | |
| 12 | Devi Prasad, M & Raja Shekhar, B. (2010).Impact of Service Quality Management (SQM) Practices on Indian Railways - A Study of South Central Railways. International Journal of Business and Management, Vol. 5 ( 9): 139-146. | |
| 2009 (3) | ||
| 11 | Anusha, A. & Raja Shekhar, B. (2009). Evaluation of service quality in Indian Hotel industries: A study of two select Hotels. International Journal of Business Research, IX (4):135-139. | |
| 10 | Acharyulu, G.V.R.K., Raja Shekhar, B. & Sudhakar, M. (2009). Measuring the customer preferences of Direct To Home (DTH) Television service in India. Journal of International Business and Economics, IX (1):103-107. | |
| 9 | Raja Shekhar, B. & Udaya Bhaskar, N. (2009). A comparative study of celebrity impact on consumer behavior with reference to prepaid mobile service providers in select urban and semi urban areas. International Journal of Business Research, IX (6):78-84. | |
| 2007 (2) | ||
| 8 | Raja Shekhar, B. & Acharyulu, G.V.R.K. (2007). Service Quality Measurement in Indian Healthcare industry. Journal of International Business and Economics, VII (2): 151-155. | |
| 7 | Raja Shekhar, B. & Umamaheswari Devi, P. (2007). Supply Chain Management Practices in Indian Process industry. International Journal of Business Research, VII (6): 110-115. | |
| 2006 (1) | ||
| 6 | Raja Shekhar, B. & Umamaheswari Devi, P. (2006). Supply Chain Management Practices in Automotive and Auto components Industry in India. Journal of International Business and Economics, V (1): 195-207. | |
| 2004 (2) | ||
| 5 | Raja Shekhar, B. & Shankaraiah, A. (2004). Consumerism and Consumer Protection (A Global Perspective). Prakarsha, I (1): 53-66. | |
| 4 | Raja Shekhar, B. (2004). Strategies of Supply Chain Management in Global Economy. Indian Journal of Marketing, XXXIV (4): 27-31. | |
| 2003 (2) | ||
| 3 | Raja Shekhar, B. & Shankaraiah, A. (2003). Problems of Consumers in Andhra Pradesh. Management Researcher. X (1&2):2-16. | |
| 2 | Raja Shekhar, B. (2003). Strategies to get effective result throughout the Supply Chain. Strategy- the journal for Management Development, VII (1): 59-64. | |
| 2000 (1) | ||
| 1 | Raja Shekhar, B.et.al (2000).Dilemma of Negotiation: A case study of Dolphin Limited. Prestige Journal of Management and Research, IV (2) 340-343. | |
iii. Papers in Books, Conference Proceedings, and Case Reviews (32)
| 2024 (2) | |
| 32 | R. S. Bellamkonda, Parvez Ahmad and Pratima Kumari (2024),"Augmented Reality in e-Commerce: Influencing Consumer Behavior and ReducingPackaging Waste in the Fashion Industry". Proceedings of 2nd International Conference on Sustainability, Entrepreneurship, Equity, and Digital Strategies (SEEDS 2024), Middlesex University, Dubai. |
| 31 | R.S. Bellamkonda, S.Rongala & A.Ali (2024), "Understanding the Determinants of Customer Satisfaction and Revisit Intentions in Theme Restaurants – Case of Steam" Proceedings of 20th International Conference on Business Management-2024" University of Sri Jayevardanepura, Sri Lanka. |
| 2014 (2) | |
| 30 | Mahapatra, S. C. & Raja Shekahar, B. (2014), “Exploring the Behavioral Aspects for Airfare and Its Impact to Sustainability in Future: a Critical Analysis about Aviation Sector” Proceedings of National Conference of Behavioural Finance, ISBN 978-81-907052-9-5, 219-228. |
| 29 | Suresh, K. & Raja Shekahar, B. (2014), “Key determinants of customer satisfaction: A study of mobile subscribers in India” and published in Changing Global Economic Perspectives with ISBN: 978-93-8326-307-3 in International conference proceedings by Jaipuria Institute of Management, Ghaziabad, February 2014. |
| 2013(1) | |
| 28 | Suresh, K. & Raja Shekahar, B. (2013),“Mobile Service Quality: using Multivariate Analysis”, Two Day National Seminar on Multivariate Analysis for Management Research, organized by Department of Business Management, Osmania University, Hyderabad during 14th and 15th of September, 2013. |
| 2012 (4) | |
| 27 | Krishnaiah J. & Raja Shekhar, B. (2012). Evolution of Management of Technology (MoT) Strategies & Intellectual Property Rights (IPR) In Small and Medium Enterprises (SMEs) in India: A Study of Select Chemical Enterprises is presented in USM-PSU International Conference on Art and Sciences 2012 (ICAS 2012). “Transforming Research for Sustainable Community”. 2-4 December, 2012, Park royal Hotel, Penang, Malaysia. |
| 26 | Mahapatra, S.C. & Raja Shekhar, B. “Private Participation in the Mainstream of Developing a Nation: with Reference to India” is accepted to present in International Research Symposium on 7th and 8th December, 2012 at Singapore. |
| 25 | Mahapatra, S.C. & Raja Shekhar, B. “Determining the Optimal Revenue Management Approach Using LPP with Reference to Hotel Industry” is accepted to present in 4th International Conference on Information Technology & Business Intelligence (ITBI-12) Jointly organized by IMT, Nagpur and IMIS, at Bhubaneswar. |
| 24 | Mahapatra, S.C. & Raja Shekhar, B.(2012). “The Role of FDI in Transport Industry: with Reference to Aviation Sector”, Presented in National Conference in Management Towards Sustainable Development, September 12-13, 2012, VEL TECH Technical University Chennai. |
| 2011 (4) | |
| 23 | Subrahmanyam, A. and Raja Shekhar, B. (2011). “Managing Quality in Higher Education: The Implementation of EFQM Excellence Model in Indian Higher Education Sector”, International conference on quality in higher education: challenges and opportunities in India, Patna. |
| 22 | Subrahmanyam, A. and Raja Shekhar, B. (2011), “The impact of globalization on quality standards of management education in India: A comparative study of national and international accreditation standards”, International Conference on ‘Globalizing Management Education: Issues and Challenges for Industry & Academia’, Allied publishers Pvt. Ltd., ISBN No: 978-81-8424-659-9, pp.72-85. |
| 21 | Mahapatra, S.C. and Raja Shekhar, B. (2011), “No Frills, No-Drills: An Overview of Service Quality in Indian Context”,International conference on Business, Strategy and management, Stamp and Stamp Publishers, ISBN: 81-87912-08-01. |
| 20 | Subrahmanyam, A. and Raja Shekhar, B. (2011), “Conceptualizing the Service Quality in Management Education with Using SERVQUAL Model”, International conference on Business, Strategy and management, Stamp and Stamp Publishers, ISBN: 81-87912-08-01. |
| 2010 (6) | |
| 19 | Devi Prasad, M and Raja Shekhar, B. (2010). Measuring Service Quality of Indian Rail Passenger Services Using RAILQUAL Model (A Study of South Central Railways). Proceedings of the 2010 IEEE ICMIT: 292-296. |
| 18 | Devi Prasad, M and Raja Shekhar, B. (2010). Assessing the quality of the Indian Rail Services: Examining the applicability of Grönroos model for developing Railqual. Proceedings of the 2010 IEEE SOLI: 161-164. |
| 17 | Devi Prasad, M and Raja Shekhar, B (2010).Evaluation of Passenger Service Quality in the Indian Railways using RAILQUAL Instrument: A Study of South Central Railways. In Jitendra Sharma and Maheswaran S. (eds.), Operations and Management Sciences (ICOMS-2010), 441-447, NewDelhi: Excel Publishers. |
| 16 | Acharyulu, G.V.R.K., Raja Shekhar, B.(2010).Supply Chain Management in Small and Medium Enterprises in India. In Das S.C. and Mahapatro B.B. (eds.), Enterpreneurship: MSMES Micro-Small and Medium Enterprises (Issues and Oppoutunities), 14-19, Delhi: Wisdom Publications. |
| 15 | Devi Prasad, M and Raja Shekhar, B (2010).A Study to find the Gaps in Passenger Services Offered by South Central Railway with regard to Customer Expectations and Deliverables with Railqual. In Acharyulu, G.V.R.K., Raja Shekhar, B. (eds.), Strategic Quality Management, 314-319, NewDelhi: Excel Books. |
| 14 | Gayatri Reddy K. and Raja Shekhar, B (2010).Factors affecting TQM Implementaion – A Study of Select Public Sector Units in the State of Karnataka. In Acharyulu, G.V.R.K., Raja Shekhar, B. (eds.), Strategic Quality Management, 223-234, NewDelhi:Excel Books. |
| 2008 (3) | |
| 13 | Subba Rao, P., Raja Shekhar, B. and Anju Ravi (2008). Gangotri: The Utter Pradesh export Corporation Limited. In Rajeev Sharma and Dixit M R (eds.), Business Venturing, Sustenance and Growth, 49-54, Indian Institute of Management, Ahmedabad. |
| 12 | Raja Shekhar, B and Umamaheswari Devi, P. (2008).Buying practices of consumers in Andhra Pradesh. In B. Raja Shekhar and P. Umamaheswari Devi (eds.), Emerging Trends in Consumer Protection, 165-182, New Delhi: Allied Publishers. |
| 11 | Raja Shekhar, B. and Sanjay Kumar, S. (2008). Critical evaluation of the consumer redressal agencies in Andhra Pradesh. In B. Raja Shekhar and P. Umamaheswari Devi (eds.), Emerging Trends in Consumer Protection, 185-203. New Delhi: Allied Publishers |
| 2007 (4) | |
| 10 | Raja Shekhar, B and Umamaheswari Devi, P. (2007). Supply Chain Management Practices in Indian Electronics Industry, In B. Raja Shekhar and Acharyulu G.V.R.K (eds.), Supply Chain Management Practices in India, 60-69, New Delhi: Allied Publications. |
| 9 | Raja Shekhar, B. and Acharyulu, G.V.R.K. (2007). Supply Chain Management and E-Commerce. In B. Raja Shekhar and Acharyulu G.V.R.K (eds.), Supply Chain Management Practices in India, 150-155, New Delhi: Allied Publications. |
| 8 | Raja Shekhar, B and Umamaheswari Devi, P. (2007). SCM practices in Indian Engineering Industry. In Shivprakash Agarwal and Omprakash K. Gupta (eds.), Technology and Management: Two pillars of Success, 601-604, Proceedings of the fifth AIMS International Conference on Management, Houston. |
| 7 | Raja Shekhar, B. and Mishra, Pramod Kumar. (2007). TQM practices in Technical Education in India. In Shivprakash Agarwal and Omprakash K. Gupta (eds.), Technology and Management: Two pillars of Success, 646-650, Proceedings of the fifth AIMS International Conference on Management, Houston |
| 2006 (1) | |
| 6 | Raja Shekhar, B. (2006). Awareness of Consumer Protection Measures in Andhra Pradesh. In J.S Panwar, et al. (eds.), Consumerism: Global and Indian Perspectives, 144-160, Jaipur: RBSA publishers. |
| 2005 (1) | |
| 5 | Raja Shekhar, B. (2005). Designing and Managing a Research Project: A Business Students Guide. South Asian Journal of Management, XII (4): 134-136. |
| 2004 (2) | |
| 4 | Raja Shekhar, B. (2004). Nordstrom’s Perpetual Inventory System. Case Folio, ICFAI Press, IV (8):73-74. |
| 3 | Raja Shekhar, B. (2004). Redefining Logistics Management in India. Case Folio, ICFAI Press, IV (1):74-75. |
| 2003 (2) | |
| 2 | Raja Shekhar, B. et al. (2003). CRM in Business Schools. In V.Venkata Ramana and G. Somayajulu (eds.), Customer Relationship Management- A key to Corporate Success, 252-256, New Delhi: Excel books. |
| 1 | Raja Shekhar, B. (2003). SCM- The Customer Centric Approach. Case Folio, ICFAI Press, III (6): 87-88. |
iv. Teaching and training material
| 1 | Raja Shekhar, B. (ed.). (2006). Quantitative and Research Methods. DBM-416, Center for Distance Education, University of Hyderabad. |
| 2 | Raja Shekhar, B. (ed.). (2007). Operations Management. DBM-422, Center for Distance Education, University of Hyderabad. |
| 3 | Raja Shekhar, B. (ed.). (2007). Supply Chain Management. DBM-426, Center for Distance Education, University of Hyderabad. |
| 4 | Raja Shekhar, B. (ed.). (2007). Decision Analysis. DBM-427, Center for Distance Education, University of Hyderabad. |
| 5 | Raja Shekhar, B. (ed.). (2007). Quality Management. DBM-428, Center for Distance Education, University of Hyderabad. |
| 6 | Raja Shekhar, B. (ed.). (2007). Project Management. DBM-435, Center for Distance Education, University of Hyderabad. |
| 7 | Raja Shekhar, B. (ed.). (2007) . Project work Guidelines DBM-440, Center for Distance Education, University of Hyderabad. |
| 8 | Raja Shekhar, B. (ed.). (2007). Decision Support & Information Systems. DENM-422, Center for Distance Education, University of Hyderabad. |
| 9 | Raja Shekhar, B. (ed.). (2007). Project Management. DPM-422, Center for Distance Education, University of Hyderabad. Raja Shekhar, B. (ed.). (2007). Project work, DCED-423, Center for Distance Education, University of Hyderabad. |
| 10 | Raja Shekhar, B. (ed.). (2007). Project work, DCED-423, Center for Distance Education, University of Hyderabad. |
| 11 | Authored 50 lessons in various PG Diploma Programmes in Business Management, Project Management, Energy Management, Business Ethics and Chemical Analysis & Quality Management of Centre for Distance Education, University of Hyderabad and MBA (Distance mode) of Osmania University. |
VI. Workshops, Seminars, and Conferences (74):
| Coordinated (26) | |||||
| S.No. | Name of the Seminar/ Symposium/ Conference, etc. | Name of the Organiser | Duration | Nature of Participation | |
| From | To | ||||
| 26 | International Conference on Responsible Production and Consumption- Agricultural Sustainability and Food Security | School of Management Studies (SMS) University of Hyderabad (UoH), Hyderabad | March 5, 2024 | March 7, 2024 | Co-convenor |
| 25 | Refresher Course in Computational Social Sciences | Refresher Course in Computational Social Sciences | January 30,2023 | February 11,2023 | Coordinator |
| 24 | Refresher Course in Computational Social Sciences | Human Resource Development Centre University of Hyderabad | January 17,2022 | January 30,2022 | Coordinator |
| 23 | Refresher Course on Research Methodology for faculty of Social Sciences | Human Resource Development Centre University of Hyderabad | July 19, 2021 | July 31, 2021 | Coordinator |
| 22 | Refresher Course on Research Methodology for faculty of Social Sciences | Human Resource Development Centre University of Hyderabad | August 04, 2020 | August 16, 2020 | Coordinator |
| 21 | Refresher Course on Research Methodology for faculty of Social Sciences | Human Resource Development Centre University of Hyderabad | August 03, 2020 | August 15, 2020 | Coordinator |
| 20 | Refresher Course on Research Methodology for faculty of Social Sciences | Human Resource Development Centre University of Hyderabad | July 21, 2020 | August 02, 2020 | Coordinator |
| 19 | Refresher Course on Research Methodology for faculty of Social Sciences | Human Resource Development Centre University of Hyderabad | July 20, 2020 | August 01, 2020 | Coordinator |
| 18 | Refresher Course in Management and Commerce | Human Resource Development Centre University of Hyderabad | February 27, 2020 | March 11, 2020 | Coordinator |
| 17 | Refresher Course on Research Methodology for Social Sciences | Human Resource Development Centre University of Hyderabad | June 13, 2019 | June 26, 2019 | Coordinator |
| 16 | Leadership for Academicians Programme (LEAP) | University of Hyderabad | February 11, 2019 | March 2, 2019 | Associate Coordinator |
| 15 | Refresher Course on Research Methodology for Social Sciences | Human Resource Development Centre University of Hyderabad | June 01, 2018 | June 21, 2018 | Coordinator |
| 14 | AICTE sponsored Faculty Development Programmeon Research Methodology using MS Excel, SPSS & R Programming | School of Management Studies, University of Hyderabad | November 20, 2017 | December 03, 2017 | Coordinator |
| 13 | Refresher Course on Research Methodology for Research Scholars of Social Sciences | UGC-Academic Staff College, University of Hyderabad | April 23, 2014 | May 13, 2014 | Coordinator |
| 12 | Refresher course on Research Methodology for Research Scholars of Social Sciences | UGC-Academic Staff College, University of Hyderabad | Dec 18, 2013 | Jan 07, 2014 | Coordinator |
| 11 | Refresher course on Research Methodology for research Scholars of Social Sciences | UGC-Academic Staff College, University of Hyderabad | May 23, 2013 | June 12, 2013 | Coordinator |
| 10 | Refresher Course on Research Methodology for research Scholars of Social Sciences | UGC-Academic Staff College, University of Hyderabad | May 24, 2012 | June 13, 2012 | Coordinator |
| 9 | Refresher course on Research Methodology for research Scholars of Social Sciences | UGC-Academic Staff College, University of Hyderabad | June 8, 2011 | June 28, 2011 | Coordinator |
| 8 | Refresher Course on Research Methodology for research Scholars of Social Sciences | UGC-Academic Staff College, University of Hyderabad | May 28, 2010 | June 17, 2010 | Coordinator |
| 7 | Refresher Course in Management Studies | UGC-Academic Staff College, University of Hyderabad | January 18, 2010 | February 07, 2010 | Coordinator |
| 6 | Refresher course on Research Methodology for research Scholars of Social Sciences | UGC-Academic Staff College, University of Hyderabad | June 5, 2009 | June 25, 2009 | Coordinator |
| 5 | 7th Annual International Smart-Sourcing Conference, 2008 | Centre for Global Outsourcing, (USA) Hyderabad | August 8, 2008 | August 9, 2008 | Director, Operations, India |
| 4 | National Seminar on Impact Of Supply Chain Management Practices on Customer Satisfaction | University of Hyderabad | February 2, 2006 | February 4, 2006 | Coordinator |
| 3 | National Seminar on Customer Relationship Management | University of Hyderabad | November 8, 2002 | November 10, 2002 | Joint Coordinator |
| 2 | Issues and Dimensions of Consumer Protection | University of Hyderabad | March 7, 2001 | March 9, 2001 | Coordinator |
| 1 | International Trade | SIDBI & University of Hyderabad | January 21, 2000 | January 23, 2000 | Coordinator |
| International Conferences/ Workshops attended abroad (10) | |||||
| S.No. | Name of the Seminar/ Symposium/ Conference, etc. | Name of the Organiser | Duration | Nature of Participation | |
| From | To | ||||
| 10 | Sustainability, Entrepreneurship, Equity, and Digital Strategies (SEEDS 2024) | Middlesex University, Dubai | December 17, 2024 | December 18, 2024 | Presented a paper |
| 9 | International Conference on Business Management | University of Sri Jayewardenepura, Colombo, Sri Lanka | February 29, 2024 | March 1, 2024 | Presented a paper |
| 8 | Becoming a Top 100 University | Monash University, Melbourne, Australia | February 26, 2019 | March 2, 2019 | Participated |
| 7 | Building World Class Universities Programme | Nanyang Technological University, Singapore | December 3, 2018 | December 8, 2018 | Participated |
| 6 | Trends in Multi-Disciplinary Business and Economic Research | Global Illuminators, Bangkok, Thailand | March 27,2014 | March 28,2014 | Keynote address |
| 5 | UK study tour on E Learning | British Council, UK | October 21, 2013 | October 25, 2013 | Participated |
| 4 | IABE Summer Conference | IABE & Mahasarakam University, Pattaya, Thailand | June 4, 2010 | June 6, 2010 | Participated |
| 3 | Academy of Marketing Science(AMS), Annual Conference 2009 | Academy of Marketing Science, Baltimore (MD), USA | May 20, 2009 | May 23, 2009 | Presented a paper |
| 2 | International Emergency & Catastrophe Management Conference | Dubai Health Authority, Dubai. | April 8, 2008 | April 10, 2008 | Presented a paper |
| 1 | Annual Conference of the Academy of the International Business and Economics(AIBE-2006) | Academy of the International Business and Economics,Las Vegas, USA | October 15, 2006 | October 18, 2006 | Presented a paper |
| International / National Conferences/ Workshops attended in India (40) | |||||
| S.No. | Name of the Seminar/ Symposium/ Conference, etc. | Name of the Organiser | Duration | Nature of Participation | |
| From | To | ||||
| 40 | Academic Leadership and Management in Higher Education in a Globalised Economic Era: Perspectives and Challenges | Krishna University | March 2, 2023 | March 4, 2023 | Panelist |
| 39 | Designing New Pedagogies in Higher Education: A Driving for to Achieve Sustainable Development Goal | PSGR Krishnammal College for Women | February 27, 2023 | February 28, 2023 | Keynote Address |
| 38 | Emerging Trends in Indian Capital Markets | Acharya Nagarjuna University, Guntur | February 24, 2023 | February 25, 2023 | Keynote Address |
| 37 | National and global concerns in teacher education | IATE and Department of Education and Education Technology University of Hyderabad | December 30, 2022 | December 31, 2022 | Presented a paper |
| 36 | ISDSI Global Conference 2022 | Jagdish Sheth School of Management, Bengaluru | December 27, 2022 | December 29, 2022 | Presented a paper |
| 35 | Dalit Empowerment | Centre for Economic and Social Studies, Hyderabad | August 17, 2021 | August 17, 2021 | Panelist |
| 34 | Restarting Tourism, Travel and Hospitality: The day after | Tourman | May 21, 2021 | May 23, 2021 | Presented a paper |
| 33 | Innovative Mechanisms and Standards for Assuring Quality in Higher Education Institutes | KL University (Deemed to be University) | January 30, 2021 | January 30,2021 | Keynote Address |
| 32 | The Age of Digital Transformation: Impact of Emerging Technologies in Marketing | NASMEI-IMS UNISON University | December 18, 2020 | December 20, 2020 | Presented a paper |
| 31 | Virtual International Conference on Sustainability of E-education as a close Alternative to Traditional Education | Central University of Tamil Nadu | December 16, 2020 | December 17, 2020 | Keynote Address |
| 30 | Design of Outcome Based Education Curriculum | D.K. Govt. College for Women, Nellore, Andhra Pradesh, | February 6, 2020 | February 7, 2020 | Keynote Address |
| 29 | 10th Conference on Excellence in Research and education 2019 | IIM Indore | May 03, 2019 | May 05, 2019 | Presented a paper |
| 28 | National Conference on Business Analytics | St. Ann's College for Women, Mehdipatnam, Hyderabad, Telangana | February 23, 2018 | February 24, 2018 | Keynote Address |
| 27 | National Seminar on Role of Entrepreneurship and Tourism in Regional Development | Central University of Karnataka, Gulbarga | August 25, 2016 | August 26, 2016 | Keynote Address |
| 26 | Management of Technology | RBVRR Institute of Technology, Hyderabad | January 28, 2016 | January 29, 2016 | Keynote Address |
| 25 | Operations Research and Operations Management | Chaitanya Bharathi Institute of Technology, Hyderabad | January 28, 2016 | January 29, 2016 | Keynote Address |
| 24 | Choice Based Credit System | Chaitanya College, Hanamkonda | August 7, 2015 | August 7, 2015 | Keynote Address |
| 23 | Changing Global Economic Perspectives | Jaipuria Institute of Management, Ghaziabad | February 8, 2014 | February 9, 2014 | Presented a paper |
| 22 | National Seminar on Multivariate Analysis for Management Research | Department of Business Management, Osmania University, Hyderabad | September 14, 2013 | September 15, 2013 | Keynote Address |
| 21 | USM-PSU International Conference on Art and Sciences, Penang, Malaysia | University Sains Malaysia | December 2, 2012 | December 4, 2012 | Presented a paper |
| 20 | Strategic Quality Management through Innovation and Value Creation | School of Management Studies, University of Hyderabad | March 18, 2010 | March 20,2010 | Presented a paper |
| 19 | Global Supply Chain Management | PSG Institute of Management and University of Toledo, Coimbatore | January 6, 2009 | January 7, 2009 | Presented a paper |
| 18 | Global Supply Chain Management: Role of Emerging Economies | Indian Institute of Management, Bangalore | December 22, 2008 | December 24, 2008 | Participated |
| 17 | Emerging Trends in Consumer Protection and Welfare in Global Environment | Sri Venkateswara University, Tirupati | September 20, 2008 | September 21, 2008 | Chaired a session |
| 16 | National Seminar on SCM strategies for Competitive advantage | Ambedkar Institute of Management Studies, Visakhapatnam | July 6, 2007 | July 7, 2007 | Chaired a session |
| 15 | National Conference on Business Optimization Research Wave | National Institute of Industrial Engineering(NITIE,MUMBAI)& Indian Institute of Technology (IITB,MUMBAI) | February 15, 2007 | February 17, 2007 | Presented a paper |
| 14 | National Seminar on “Consumer Research in India” | Sardar Patel University | January 19, 2007 | January 20, 2007 | Presented a paper |
| 13 | Seventh International Conference on Operations and Quantitative Management(ICOQM-7) | AIMS International, Texas, USA Held at Jaipur | August 3, 2006 | August 5, 2006 | Presented a paper |
| 12 | Internal Auditor for EMS ISO 14001:2004 | Indian Institute of Quality Management, Jaipur | September 15, 2005 | September 16, 2005 | Participant |
| 11 | Supply Chain Management -Latest Trends | Xavier Vignanajyothi Institute of Management , HYD | January 6, 2004 | January 6, 2004 | Participant |
| 10 | Challenges for Supply Management, Work Shop | Indian Institute of Materials Management, Pune | November 21, 2003 | November 22, 2003 | Participant |
| 9 | National Seminar on Total Quality Management | Karpagam College of Management, Coimbatore | March 8, 2003 | March 8, 2003 | Presented a paper |
| 8 | Orientation Course | UGC-ASC, University of Hyderabad | November 24, 2001 | December 21, 2001 | Participant |
| 7 | Management Education and IT- Trends & Issues, Workshop | AIMS,AP Chapter, Hyderabad | April 7, 2001 | April 7, 2001 | Participant |
| 6 | Operations Management, QIP | MDI, Gurgaon | September 25, 2000 | September 29, 2000 | Participant |
| 5 | Case Writing Workshop | Prestige Institute of Management | March 11, 2000 | March 13, 2000 | Participant |
| 4 | Quality Engineering & Management, QIP | IIT, Kharagpur | November 24, 1999 | December 4, 1999 | Participant |
| 3 | Dimensions of Consumer Protection in changing Indian Economic Scenario | Sri Venkateswara University PG center, Kavali | March 15, 1999 | March 16, 1999 | Presented a paper |
| 2 | All India Commerce Conference | Osmania University, Hyderabad | December 27, 1996 | December 29, 1996 | Participant |
| 1 | All India Commerce Conference | Kakatiya University, Warangal | December 29, 1994 | December 31, 1994 | Participant |
VII. Research/ Consultancy Projects carried out (Rs. 88.22 lakhs):
| S. No. | Project | Grant in INR Lakhs | Funding Agency | Duration | |
| From | To | ||||
| 11 | Causal Link between Food Inflation and Supply Chain Management Practices in India (With Pramod Kumar Mishra, Chinmaya Behara & Pratap Kumar Jena). | 35.16 | Institute of Eminence- University of Hyderabad | September, 2020 | Till date |
| 10 | Assessing Higher Education Quality using item Response Theory Analysis: Matching Problem Issues and Solutions (With Murugan Pattusamy & Raja Sethu Durai). | 21.90 | Institute of Eminence- University of Hyderabad | September, 2020 | Till date |
| 9 | Impact Evaluation of Farmer Field School for Sustainable Agriculture and Livelihood diversification under taken by AME in Deccan Plateau Region (With B. V. Sharma) | 13.03 | FAO | May, 2008 | November, 2008 |
| 8 | Work Study of Non-Teaching staff of UH | - | University of Hyderabad | October, 2005 | December, 2005 |
| 7 | Environmental Management in Selected Sectors | 4.85 | UPE-UH | October, 2003 | May, 2008 |
| 6 | Total Literacy Campaign in Seri Lingampalli Municipality(Member of the Study Team) | 4.00 | UPE-UH | October, 2003 | September, 2006 |
| 5 | A Study on Evaluation of Supply Chain Management Practices in Indian Industries | 1.70 | AICTE | September, 2003 | August, 2006 |
| 4 | Pilot Inventories of Unqualified Private Healthcare Providers in Two districts in A.P. (With B. V. Sharma) | 6.98 | DFID India | November, 2002 | March, 2003 |
| 3 | Strategies of Supply Chain Management( A comparative study of select Manufacturing Companies) | 0.20 | UGC | April, 2002 | September, 2003 |
| 2 | Report on Evaluation of IRDP & Allied Activities in Karimnagar District of A.P, 1996-97(Member of the Study Team) | 0.20 | District Rural Development Agency | January, 1998 | May, 1998 |
| 1 | Report on Evaluation of IRDP & Allied Activities in Karimnagar District of A.P, 1994-95 (Member of the Study Team) | 0.20 | District Rural Development Agency | January, 1996 | September, 1996 |
VIII. Membership in Academic and Professional Bodies:
| 26 | Member: Committee constituted by UGC to draft Learning Outcomes Based Curriculum Framework for Management. |
| 25 | Member: Board of Studies, Adikavi Nannaya University, Rajamahendravaram. |
| 24 | Member: Governing Board, Bhavan’s Vivekananda College, Hyderabad. |
| 23 | Member: Board of Studies, Hyderabad Business School, GITAM, Hyderabad. |
| 22 | Member: Board of Studies, School of Business Management, JNTUK, Kakinada. |
| 21 | Member: Board of Studies, Department of Management, Anurag University, Hyderabad. |
| 20 | Member: Board of Studies, Woxen Business School, Sadasivpet. |
| 19 | Member: Board of Studies, MLR Institute of Technology, Hyderabad. |
| 18 | Member: Board of Studies, Srinidhi Institute of Science and Technology, Hyderabad. |
| 17 | Member: Board of Studies, Department of Business Management, LB Reddy College of Engineering, JNTU-Kakinada. |
| 16 | Member: Board of Studies in G. Narayanamma Institute of Technology and Science (GNITS) for Women, Hyderabad. |
| 15 | Member: Board of Studies, Chaitanya Bharati Institute of Technology (CBIT), Hyderabad. |
| 14 | Member: Academic Advisory Board, VNR Vignana Jyoyhi Institute of Management (VJIM), Hyderabad. |
| 13 | Member: Advisory Board, Management Today - An International Journal of Management Studies. |
| 12 | Member: Internal Quality Assurance Cell, Kakatiya University. |
| 11 | Member: Internal Quality Assurance Cell, Institute of Science and Technology, Jawaharlal Nehru Technological University, Hyderabad. |
| 10 | Member: Expert Committee to formulate the new scheme and syllabus for various recruitments, Telangana State Public Commission. |
| 9 | Member: School Board, Sikkim University, Sikkim (2016-19) |
| 8 | Member: Board of Studies, Jawaharlal Nehru Technological University, Hyderabad (2015-18) |
| 7 | Member: Board of Studies, Osmania University, Hyderabad (2015-18) |
| 6 | Member: School Board, Central University of Karnataka, Gulbarga.(2012-15) |
| 5 | Member: Board of Studies, School of Business Studies, Central University of Karnataka, Gulbarga. (2012-15) |
| 4 | Member: Board of Studies in Department of Business Management, Telangana University, Nizamabad. (2015-17) |
| 3 | Member of the peer team of NAAC (2011). |
| 2 | Member: Board of Studies for Department of Business Management, NEHU, Shillong, Meghalaya, India for 2011-2012. |
| 1 | Member, AP Consumer Protection Council.(2010-2013) |
IX. Training programs conducted/ delivered lectures:
- Delivered lectures in Central, State, Private, and Deemed-to-be Universities, Institutes, and Colleges.
- Delivered hundreds of talks in Career Counselling and Personality Development programs.
- Organized a training program for the employees of Hetero Drugs.
- Conducted several training programs for the Officers and Non-Teaching staff of the University of Hyderabad.
X. Participation in Extension work / Community service:
| 9 | Member, Project Team of Total Literacy Campaign in Seri Lingampalli Municipality, organized by University of Hyderabad. (2003-06) |
| 8 | NSS Programme Officer, University of Hyderabad, 2003 to 2006. |
| 7 | Delivering lectures in the area of Personality Development and Career Planning at various towns in A.P. |
| 6 | Participated in Content enrichment Workshops for Teachers and College Lecturers in A.P. |
| 5 | Consumers Awareness-Research” was broadcast in AIR on 22nd November 2002. |
| 4 | Actively participated in sensitizing campaigns on Consumer Protection in A.P. |
| 3 | Participated in many panel discussions of various TV channels. (Social, Managerial, Educational, Career Issues, etc.). |
| 2 | Coordinator, PGDBM programme, Centre for Distance Education, University of Hyderabad. (2006 onwards)(Highest revenue generating programme of the CDVL of UH). |
| 1 | Coordinated, Post- Graduate Diploma in Consumer Education, Centre for Distance Education, University of Hyderabad. (2007-08)(First of its kind in the country) |
Other Important Responsibilities
- Professor-In-Charge, University Works Department, University of Hyderabad (2022–2023)
- Member, NEP-2020 Implementation Committee, University of Hyderabad (2021-2023)
- Chairman, Grievance Redressal Committee, University of Hyderabad (2021-2023)
- Chairman, Investment Committee, University of Hyderabad (2016–2023)
- Member, Academic Council, University of Hyderabad (2010-to-date)
- Co-ordinator, Post Graduate Diploma in Business Management (PGDBM), Centre for Distance and Virtual Learning (CDVL), University of Hyderabad (2006-to-date)
- Chairman, Task Force-2, University of Hyderabad (2021-2022)
- Member, Executive Council, University of Hyderabad (2019-2021)
- Member, Executive Council, University of Hyderabad (2017-2018)
- Member, Finance Committee, University of Hyderabad (2014-2019)
- Member, Departmental Promotion Committee, University of Hyderabad (2014–2017)
- Member, Internal Quality Assurance Cell, University of Hyderabad (2009–2011)
- Member, Employee Grievance Committee, University of Hyderabad (2007–2010)
- Member, Stagnation Removal Committee, University of Hyderabad (2006–2008)
- Member, Departmental Promotion Committee, University of Hyderabad (2003-2011)
- Returning Officer, Students Union Election, University of Hyderabad (2009)
- Member, Sabbatical/Study Leave Committee, University of Hyderabad (2002-2009)
- Member, SC/ST Admissions Advisory Committee, University of Hyderabad (1999-2009)
- Member, Placement Advisory Committee, University of Hyderabad (2004–2008)
- Member, Counselling Cell, University of Hyderabad (2005–2008)
- Member, Central Disciplinary cum Grievance Committee, University of Hyderabad (2000–2006)
- General Secretary, UH Teachers Association, University of Hyderabad (2004-2006)
- President, UH Employees Mutually Aided Co-operative Housing Society, University of Hyderabad (2003–2006)
- Member, Credit System Facilitating Committee, University of Hyderabad (2004)
- Member, Advisory Committee on Scholarships, University of Hyderabad (2000–2002)
- Member, Advisory Committee on Online Test for Foreign Nationals, University of Hyderabad (2004)
- Member, Advisory Committee for PGDEE, CDE, University of Hyderabad (2003-2005)
- Placement Advisor, School of Management Studies, University of Hyderabad (2004-2005)
- Conducted several Training Programs for the Officers and Non-Teaching staff of the University of Hyderabad (2000-2019)
- Associate Coordinator, Remedial Coaching Programme for SC/ST students, University of Hyderabad (2001-2003)
- Joint Secretary, UH Teachers Association, University of Hyderabad (2002–2004)
XI. Online Teaching/ MOOCs
- Offered three online courses titled Research Methodology for Social Science Teachers and Data Analysis for Social Sciences through SWAYAM of MHRD/UGC.
- Conducted many online Workshops, FDPs, and Refresher courses in Research Methodology, Data Analysis tools, SPSS and MS Excel.
XII. Awards and Recognition
- Best Paper Presentation Award awarded by 20th International Conference on Business Management – 2024, Faculty of Management Studies and Commerce, University of Sri Jayewardenepura, Sri Lanka in 2024
- A Research paper titled ‘Impact of AI and Robotics in the Tourism Sector: A Critical Insight, published in the Journal of Tourism Futures has won an award for Outstanding Paper in the 2023 Emerald Literati Awards (Co-authored with Samala, N., Katkam, & Rodriguez, R. V.).
- Best Pedagogical Innovation Award awarded by FDP Conference Cum Reunion 2023, IIM Ahmedabad.
- The first recipient of the Academicians Excellence Award instituted by the Hyderabad Management Association (HMA) in 2020.
- A Research paper titled ‘The effects of service quality on student loyalty: the mediating role of student satisfaction’ published in the Journal of Modelling in Management was identified as a Highly Commended Paper in the 2017 Emerald Literati Network Awards for Excellence (Co-authored with Annamdevula S.).